Food and beverage journalist David Nilsen talks how to maintain communication with members of the media, how to communicate story ideas in an informal but helpful way, how stories come together on the freelance journalism side, and much more.
In this episode, host David Nilsen talks with Allo Gilinsky and Rachel Benkowski about the philosophy and passion behind the Craft Connections Beverage Education Summit, why beverage education is so important, and how we can provide actionable tools for staff and consumers without overwhelming or talking over them.
Journalist David Nilsen and public relations pro Melinda Guerra talk all about press releases. What they are, when to send them, to whom to send them, what to include, and, just as importantly, the inverse of all those: when not to send them, what not to include, etc.
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